
It is possible that Boticário's greatest secret is, after all, love.
Love as a Formula


Brazilian Brand
We are the biggest and most loved beauty brand in Brazil

Cruelty-Free
We have joined the Cruelty Free Leaping Bunny program

Return to Nature
We protect life through nature conservation

Vegan Products
We have a careful selection of vegan products

OUR MANIFESTO
It is possible that the Boticário's secret
is not what it was thought to be: the moisturizing power of Plum,
purified drops of Quinoa, Madagascar Vanilla.
If beauty really has a secret, a formula or a secret ingredient, then we would venture to say that this ingredient is love.
Love is to beauty what Boticário products are to the stories we want to tell.
Where there is love there is beauty.

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